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Remember: Only You Can Prevent SIM Swap Fraud

“Hi there, I’m hoping you can help me out.”It’s the beginning of a standard customer service call. One of your customers has an issue or slight inconvenience they are trying to solve. Fortunately, the person on the other end of the line is a people pleaser, trained to assist as conveniently as possible. More often

Burning Down the House: How Prepaid Phones Are Dominating Fraud

Whether you know it or not, you have crossed paths with a burner phone before. Perhaps you were trying to purchase aftermarket tickets to a concert or received a call from a strange number in a phishing scam. Maybe you just walked down the aisle at the convenience store where they are sold. Regardless, burner

Protect Your Voice Traffic From Costly International Revenue Share Fraud

As most digital businesses have unfortunately come to learn, International Revenue Share Fraud (IRSF) is a common and costly side effect to the use of voice calling to connect with customers. At Telesign, we’ve been educating our customers about IRSF for many years as part of our efforts to combat it. It’s a pretty straightforward

The Top 10 Things We’re Doing at Telesign to Comply With the GDPR

The right to privacy is included as a fundamental right in the EU Charter. The GDPR’s sanctions-based regime was created to protect that right, and Telesign firmly believes that full compliance with the GDPR benefits all global citizens, especially our customers. The GDPR, as a legal framework for data processing and free movement of personal

How to Use SMS to Increase Visitors to Your Website

In the past few years, mobile marketing has gone from an afterthought to the primary focus of many digital marketing campaigns. When done correctly, SMS is an essential part of a successful marketing strategy, and for good reason. Over 97% of text messages are opened, and with such a high view rate, you can almost

8 Ways to Use SMS to Improve Guest Satisfaction in Hotels

In the competitive business of hotels, consistent innovation is a necessity when looking to improve customer experience. Part of that innovation for many hotels is A2P SMS messaging. A survey conducted in 2016 showed that 55% of consumers reported that they like receiving messages from travel companies, including hotels. Customers are beginning to expect to

Using SMS in Crisis Management Communications

Despite your efforts to keep your business safe, it’s likely that your company will face a crisis at some point. In fact, 59% of business decision makers have experienced a crisis in their current or previous company, and 79% of leaders believe they are only a year away from a potential crisis. In the age

7 Ways to Improve Customer Service With SMS Messaging

In today’s hyper-competitive business environment, your company must stand out from the competition if you want to be successful. What is the best way to do that?  Communication is at the top of the list when it comes to excellent customer service. When customers have urgent questions or technical issues that require quick resolutions, providing

SMS Messaging: How Businesses Can Reduce Appointment No-Shows

Your business, whether it’s a salon, restaurant, or real estate company, depends on customers. If people aren’t coming in for appointments or reservations, your bottom line is going to suffer. One report estimated that restaurants in the UK alone lose over $5 billion annually due to no-show reservations. While people have many reasons to miss

Millennials & Text Messages: Make Them Your OTP

Stay relevant. Shift your marketing outreach to accommodate the largest group of consumers, worldwide. Millennials (defined as those who fall between 18 to 30 years old) crave timely, consistent, personalized communications. With mobile devices at their sides daily—even as they sleep—SMS contact is naturally preferred. Make this millennials-to-SMS match your OTP (in this case, OTP

‘Tis the Season for Call Center Fraud

More and more of us are shopping online.  And so are the fraudsters. The coming holiday season is once again expected to break records for eCommerce sites, and with more shoppers comes more fraudsters. In order not to get scammed this holiday season, companies have to get more vigilant about protecting their users, their brands,

How the Turing Test Impacts Cybercrime & Cybersecurity

2014’s The Imitation Game, portrays mathematician Alan Turing’s mastery over the “unbreakable” German code, Enigma, during World War II. Instead of breaking code by hand, Turing invented a cryptanalytic machine that translated common German phrases and patterns that, once recognized, helped the machine decode hundreds of German military transmissions. This breakthrough gave the British government