Trust matters
The 2023 Telesign Trust Index reveals just how much trust matters in our digital world.
Consumer beliefs
- Agree companies bear responsibility to protect their digital privacy.
- Fear digital fraud and believe it is on the rise.
- Hold companies accountable if they become victims of fraud.
- Find fraud impacts their financial and psychological health.
How fraud impacts trust and the lesson for brands
Fraud victims
Consumers
Data breach victims
Download all the reports
Even a single breach or data leak can cause significant harm to a company’s reputation and bottom line.
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What does Continuous Trust™ look like
Telesign’s full suite of Continuous Trust™ solutions prevents the transmission of 30+ million fraudulent messages each month and protects 1+ billion accounts from takeovers every year, allowing companies and customers to engage with confidence.
Methodology
This Telesign Trust Index Survey was fielded online and reached a total of 1,000 respondents. Respondents were U.S. adults aged 18+; a subset of which have been victims of digital fraud within the past three years. The survey was fielded in January 2023 by FINN Partners. The margin of error for a sample size of 1,000 is +/- 3.10 percentage points at a 95% confidence level.