The definition of “gaming experience” has expanded tremendously. Starting in the early 2000s, technological innovations have transformed how people play, buy, and interact with video games. A great gaming experience is no longer limited to gameplay, graphics, or storylines – it’s supported by a complete online experience. What once would be considered a great game can be spoiled by server lag, cheaters, bugs, and even fraud. From account takeovers to fraudulent transactions, the digital transformation of video games has opened the door for bad actors to ruin the experience for everyone. With more than 141 million gamers across multiple platforms, Ubisoft is laser-focused on keeping its customers safe.
To add a new layer of security, Ubisoft partnered with Telesign to give their users the option to verify their mobile phone number. The process is simple and fits smoothly into the user experience. By simply associating a phone number with a customer’s account, Ubisoft unlocked an array of new security, customer experience, and business benefits.