{"id":14589,"date":"2023-11-03T00:41:10","date_gmt":"2023-11-03T00:41:10","guid":{"rendered":"https:\/\/www.telesign.com\/?p=14589"},"modified":"2024-01-03T22:18:12","modified_gmt":"2024-01-03T22:18:12","slug":"prevent-fake-users-without-sacrificing-growth","status":"publish","type":"post","link":"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth","title":{"rendered":"Preventing fake users without sacrificing growth: what every CTO should know\u00a0"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">By Kayln Kwan<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As all CTOs of growing startups or small and medium sized businesses (SMBs) know, the responsibility of ensuring a secure customer onboarding process rests on your shoulders. Striking the right balance between convenience and security is crucial to scale and protect your organization from&nbsp;<a href=\"https:\/\/www.telesign.com\/blog\/fake-users-create-havoc\" target=\"_blank\" rel=\"noreferrer noopener\">fake users<\/a>. &nbsp;<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_85 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Table of Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"#\" data-href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\/#securing-your-onboarding-with-verify-plus\" >Securing your onboarding with Verify Plus<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"#\" data-href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\/#risk-assessment\" >Risk Assessment<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"#\" data-href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\/#usage-velocity\" >Usage Velocity<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"#\" data-href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\/#traffic-patterns\" >Traffic Patterns<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"#\" data-href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\/#how-to-try-verify-plus\" >How to try Verify Plus<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\" id=\"securing-your-onboarding-with-verify-plusnbsp\"><span class=\"ez-toc-section\" id=\"securing-your-onboarding-with-verify-plus\"><\/span><strong>Securing your onboarding with Verify Plus<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The most effective way to keep fraudsters out of your ecosystem is by securing your onboarding process. Whether you\u2019re in Fintech, mobile app development, gaming, or crypto, preventing fake users from signing up is vital for your long-term success.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Telesign Verify Plus helps businesses conduct risk-based assessments to detect fraudulent threats, before sending one-time passcodes (OTPs) through Telesign\u2019s SMS Verify. Layering Verify Plus into onboarding workflows allows you to make risk-based decisions on when to allow, block, or flag new account attempts in just milliseconds before sending an OTP over SMS.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this article, we will walk through how you can use Verify Plus to fight fraud and fake accounts from anywhere in the world.&nbsp;&nbsp;As an add-on to SMS Verify, Verify Plus enhances fraud detection and prevention by providing real-time phone number risk assessments and scores.&nbsp;If a phone number\u2019s risk score is above a threshold set by you and your team, the SMS Verify OTP message is withheld, saving your organization money and keeping fake users out of your ecosystem.&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Let\u2019s take a look at how Verify Plus works.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"risk-assessment\"><span class=\"ez-toc-section\" id=\"risk-assessment\"><\/span>Risk Assessment<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Verify Plus begins by conducting a comprehensive risk assessment using our state-of-the-art Intelligence technology. Various phone data attributes are analyzed, including:&nbsp;&nbsp;<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Phone type (mobile, landline, VOIP, burner)&nbsp;<\/li>\n\n\n\n<li>Telecom carrier<\/li>\n\n\n\n<li>Subscriber\u2019s contact details<\/li>\n\n\n\n<li>Status of the phone<\/li>\n\n\n\n<li>Country code<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">This initial screening helps identify potential red flags that may indicate fraudulent activity.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"usage-velocitynbsp\"><span class=\"ez-toc-section\" id=\"usage-velocity\"><\/span>Usage Velocity<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Verify Plus takes into consideration the usage activity and velocity linked to a phone number to identify abnormal usage patterns. For example, if Verify Plus detects that a phone number has been seen repeatedly on one or more web services within a relatively short timeframe, it\u2019ll take this usage pattern into account when calculating the risk assessment.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"traffic-patternsnbsp\"><span class=\"ez-toc-section\" id=\"traffic-patterns\"><\/span>Traffic Patterns<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">One of the significant advantages of Verify Plus, especially for global companies, is its consideration of traffic patterns when generating a risk score. Anomalous traffic patterns, like frequent account activity from different geographic locations, serve as potential fraud signals that could indicate a riskier number.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The final risk score generated ranges from 0 to 1,000 and is used to assess whether to send an SMS OTP message to the number based on the risk thresholds set by an organization.&nbsp;&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\" id=\"how-to-try-verify-plus\"><span class=\"ez-toc-section\" id=\"how-to-try-verify-plus\"><\/span><strong>How to try Verify Plus<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">We know you like to build hands-on, so you can try it for yourself, no commitment! Get started with Verify Plus with a&nbsp;<a href=\"https:\/\/my.telesign.com\/account\/406390\/product\/sms-verify\" target=\"_blank\" rel=\"noreferrer noopener\">free trial account<\/a>.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In just minutes, you and your development team can experience the power of Verify Plus by accessing a complimentary $5 testing credit and exploring the seamless integration options provided by Telesign\u2019s code samples, SDKs, and no-code API Explorer.&nbsp;&nbsp;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Take the proactive step towards securing your onboarding process and combating fake users by trying&nbsp;<a href=\"https:\/\/www.telesign.com\/products\/verify-plus\" target=\"_blank\" rel=\"noreferrer noopener\">Verify Plus<\/a>&nbsp;today.&nbsp;<\/p>\n","protected":false},"excerpt":{"rendered":"<p>By Kayln Kwan As all CTOs of growing startups or small and medium sized businesses (SMBs) know, the responsibility of ensuring a secure customer onboarding process rests on your shoulders. Striking the right balance between convenience and security is crucial to scale and protect your organization from&nbsp;fake users. &nbsp; Securing your onboarding with Verify Plus<\/p>\n","protected":false},"author":4,"featured_media":14593,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[67],"tags":[],"class_list":["post-14589","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-product-highlights"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.1 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Preventing fake users without sacrificing growth: what every CTO should know\u00a0 - Telesign<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.telesign.com\/es\/blog\/prevent-fake-users-without-sacrificing-growth\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Preventing fake users without sacrificing growth: what every CTO should know\u00a0 - Telesign\" \/>\n<meta property=\"og:description\" content=\"By Kayln Kwan As all CTOs of growing startups or small and medium sized businesses (SMBs) know, the responsibility of ensuring a secure customer onboarding process rests on your shoulders. 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